India has been having its version of TechEd for close to 10 years or so and also MDEC for the past few years.
Looks like the India DPE team has now decided that doing so many separate events is too problematic and that it is easier to have one single event for the whole country. So that lead to TechMela. So you now have this huge event which is aimed at all kinds of people who deal with technology right from the business decision makers to developers.
The downside I see to this kind of mega event is:
1. This happens only in Mumbai, which means that the big bulk of small time developers in other cities most probably do not get to attend this event. Travelling and staying in Mumbai is extremely expensive and I suspect it will only be the corporate developers with sponsorship from their companies who will attend.
2. With a focused event, it is easier to network with likeminded people. So if I attend a mobile conference, there is a higher chance that I will meet mobile developers. While in this kind of an event it becomes a lot more difficult to network with a specific set of people.
Anyway this is another effort from MS India to come up with a viable way to have a big technical conference for India. There has been many formats tried, from 1-city only to multi-city to multi-day spread over a few months kind of effort. All of them have had their plus point and downsides. So this is another format and let’s see if its better or more successful.